LinkedIn automation: Why you absolutely must
Dec 19, 2023 20:09:36 GMT -8
Post by account_disabled on Dec 19, 2023 20:09:36 GMT -8
LinkedIn Automation: No error in the title. I will tell you in detail why you absolutely must automate a large part of your actions on LinkedIn. But I'm also going to explain to you why you absolutely should not automate anything on LinkedIn. The constraints of LinkedIn LinkedIn is a social network, a networking platform, adapted to 1TO1. LinkedIn is made for directly approaching prospects, candidates or recruiters in 1TO1. LinkedIn is not a mass communication platform. It is not a messaging or email marketing platform. When you want to contact several people massively in 1TO1 or address large audiences, LinkedIn is either not suitable (multiple 1TO1 or message sent to a group of people has no longer been possible for several years), or paid ( distribution of sponsored content via company pages).
Of course it is possible to grow your audience and then distribute content (posts, articles, videos), but Email Data on the one hand creating a network of significant size requires time and on the other hand the distribution of content relies on the algorithm from LinkedIn. And it is very difficult (without using paid solutions) to direct (and even less control) the distribution of your content. Content published sometimes at the cost of great effort, can either reach the wrong people (profiles outside the target), or (and this is more annoying), it may not reach the right people. And it can obviously (this happens very often) not affect anyone. I met an entrepreneur who had 50 readers on 150 posts published.
In the absence of payment, it is the likes, comments and shares that influence the life and distribution of the content, without this having any link with its quality. Many experts are often desperate that their brilliant articles are seen and shared less than very light content. LinkedIn automation: what does it mean? The expression seems clear, however, I receive a lot of questions from profiles who ask me specifically what it means. Automating means using third-party tools (applications, Google Chrome applications, sites, crawlers, scrappers, etc.) to automate certain tasks on LinkedIn. By automating, we will be able to: View more profiles. Send more invitations. Send more messages. Send a message to everyone in their network.
Of course it is possible to grow your audience and then distribute content (posts, articles, videos), but Email Data on the one hand creating a network of significant size requires time and on the other hand the distribution of content relies on the algorithm from LinkedIn. And it is very difficult (without using paid solutions) to direct (and even less control) the distribution of your content. Content published sometimes at the cost of great effort, can either reach the wrong people (profiles outside the target), or (and this is more annoying), it may not reach the right people. And it can obviously (this happens very often) not affect anyone. I met an entrepreneur who had 50 readers on 150 posts published.
In the absence of payment, it is the likes, comments and shares that influence the life and distribution of the content, without this having any link with its quality. Many experts are often desperate that their brilliant articles are seen and shared less than very light content. LinkedIn automation: what does it mean? The expression seems clear, however, I receive a lot of questions from profiles who ask me specifically what it means. Automating means using third-party tools (applications, Google Chrome applications, sites, crawlers, scrappers, etc.) to automate certain tasks on LinkedIn. By automating, we will be able to: View more profiles. Send more invitations. Send more messages. Send a message to everyone in their network.